Branding / Style Guide | Jumpstart (University of Wollongong) - An initiative to
help reduce the risk of obesity in pre-school aged children. The branding for
Jumpstart comprised of 5 different cartoon characters, each with specific activities
for children to perform. Combining these together as silhouettes for the overall
branding with bold colours and quirky typography. A style guide was also put
together to ensure brand consistency into the future.
